Tips to Get the Most Out of October High Point Market

The October High Point Market is one of the largest and most anticipated events in the furniture industry. Spanning over five days, it’s a must-attend for designers, retailers, and industry professionals looking to discover the latest trends, expand their business networks, and experience cutting-edge designs. With over 2,000 exhibitors, including major names like Zuo Modern, it’s easy to get overwhelmed. To make the most of this incredible event, here are some essential tips that will help you navigate the market with ease and efficiency.

1. Register Early

Before you pack your bags, make sure you’re officially registered for the High Point Market. Pre-registration not only secures your spot, but it also grants you access to the Market Pass, which you’ll need to enter showrooms and events. Registering in advance can also help streamline your experience when you arrive, allowing you to focus on the exhibits and sessions rather than paperwork.

2. Prioritize Your Visit: Make a List of Must-See Companies

With thousands of companies exhibiting, it’s crucial to list the brands you most want to visit and prioritize them based on importance. Brands like Zuo Modern, known for their innovative and trend-forward furniture, should be high on your list, especially if you’re seeking modern and versatile collections for indoor, outdoor, or hospitality settings. By sorting your list, you ensure that you don’t miss your must-see exhibitors while leaving room to explore new and lesser-known brands.

3. Schedule Meetings in Advance

Many brands, including Zuo Modern, offer the option to book appointments ahead of time. This is an excellent way to guarantee that you’ll have dedicated time with brand representatives and receive personalized presentations on their latest collections. Booking meetings allows for more in-depth conversations, which can lead to valuable insights into the products and the brand’s design philosophy. Zuo’s October showcase is particularly impressive, with over 200 new products designed to capture contemporary trends .

4. Wear Comfortable Clothes and Shoes

The High Point Market spans several buildings and covers a significant area, meaning you’ll be on your feet and walking for hours each day. Dressing in comfortable clothes and shoes is a must. While it’s tempting to dress fashionably for such a high-profile event, don’t sacrifice comfort, as it will make your experience far more enjoyable.

5. Don’t Forget the Swag!

Many brands offer free promotional items or “swag” at their booths, ranging from branded tote bags to pens, notebooks, and even fun decor items. Not only are these freebies a great way to remember your favorite brands, but they can also serve as conversation starters when you return to the office. Be sure to grab some swag from your favorite exhibitors, especially from companies like Zuo Modern, where the products themselves are often designed to leave a lasting impression .

6. Check the Events Schedule

The High Point Market is not just about showrooms—there are also a host of events, seminars, and networking opportunities. From panel discussions featuring design experts to brand-hosted happy hours, like Zuo’s “BOLD Happy Hour” , these events can offer valuable industry insights and give you the chance to connect with other professionals. Be sure to check the event schedule beforehand so you can attend the ones that are most relevant to your interests and goals.

7. Plan Your Transportation

With so many exhibitors to visit and events to attend, having a solid transportation plan will save you time and stress. Rideshare services like Uber or Lyft, as well as hotel shuttles, are popular options for getting around town during the event. High Point also offers a shuttle service that runs between the key exhibition areas, making it easier to get from one showroom to another. If you’re staying in nearby cities, consider booking transportation in advance to ensure you arrive on time each day.

8. Make Time to Explore High Point

Though the market is the main attraction, don’t miss out on what the city of High Point has to offer. After a long day of networking and showroom tours, take some time to enjoy the local restaurants, parks, and cultural spots. From quaint coffee shops to upscale dining, High Point offers plenty of ways to unwind and recharge. Exploring the city can also give you a better sense of the local design scene, which often influences the trends you’ll see at the market.

9. Visit Zuo Modern’s Showroom

As one of the standout exhibitors at High Point Market, Zuo Modern is a must-see for anyone interested in contemporary and versatile furniture designs. Their showroom will feature over 200 new products, focusing on trend-forward designs for both residential and commercial spaces  . Whether you’re looking for bold colors, sleek silhouettes, or cutting-edge materials, Zuo has something to offer. Don’t forget to book an appointment in advance to get a personalized tour of their latest collections.

Conclusion

The High Point Market is a whirlwind of design, innovation, and networking. By planning ahead, staying comfortable, and making time for both business and leisure, you can get the most out of this unique event. And, of course, don’t be a stranger—stop by Zuo’s showroom or book an appointment to see their latest creations up close. Whether you’re shopping for residential, commercial, or hospitality spaces, Zuo’s extensive range of products will inspire and impress.