Gaming chairs are not just for Xbox and PlayStation fanatics
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The pandemic-induced home
office boom continues to drive sales of desks, chairs, lamps, filing cabinets,
and just about anything else needed to outfit the workspace, and as companies
large and small re-think the wisdom of requiring employees work in corporate
offices, demand for home office furniture probably won’t return to pre-pandemic
levels anytime soon.
One unlikely beneficiary
of this surge in demand has been gaming chairs. That’s right. Gaming chairs.
And according to Zuo CEO
Luis Ruesga, they’re not being purchased by Millennials who want to spend more
time with their Xbox. They’re being purchased as office chairs – taking the
place of the high-backed executive chairs that have been a staple of the
category for decades.
Ruesga says recent
improvements in styling, design and comfort have made them especially popular
with work-at-home Millennials, but some older consumers have also made the
switch.
“People see them in Zoom
meetings, and because they look so comfortable, they want to try one out for
themselves,” Ruesga said. “It’s not a novelty.”
Zuo’s 4-item gaming chair
lineup include features such as adjustable arms and removable neck and kidney
pillows, which make them suitable for men and women of all sizes. And they come
with stylish, durable leather covers. Plus, they meet the office seating safety
and performance standards published by BIFMA, the trade association for
business and institutional furniture manufacturers, and approved by the
American National Standards Institute (ANSI).
Ruesga says several major
furniture retailers already are reporting great success with the chairs, and
many are re-ordering after their initial shipments sold out faster than
expected.
The chairs were front and
center in the Zuo showroom at last month’s High Point Market, and also will get
prominent showroom space at the next Atlanta Market, which begins July 13, and
the Las Vegas Market, which begins Aug. 22.
Zuo’s Atlanta showroom is
on the 11th floor of in Building 1 of AmericasMart, which the Las
Vegas showroom is in space A-216 of the World Market Center. The Las Vegas
showroom is open year-round for the designer community.