2019 LVMKT Ecom

Location: C174 seminar
room Date/ Time: Monday Jan 28,
2018 11am – 12:30pm
Topic: "Importance of Cultivating your e-Commerce Presence -
Navigating the online market for Designers, Retailers and Brands.” Explore the unique art and science that goes into creating a
successful online marketplace. From how a Designer creates, sells their
services online, to how a Retailer selects the manufactures they offer. Dive
into exactly how manufactures design and cultivate products to establish their
brand. Licensing and branding experts speak on how to create your own brand and
tips to social influence while growing your own marketplace.
Moderated by: Stacey Tiveron , Founder Ronati.com
Bold, dynamic, and passionate are just
a few of the words used to describe moderator Stacey Tiveron. Stacey has spent
more than two decades serving interior designers, brands and industry groups by
developing and providing online initiatives and solutions for an
ever-changing industry. Understanding the e-commerce marketplace from
every angle, Stacey will discuss with our panel experts the inside tips &
tools for successfully navigating an online business.
Panel
Experts:
- Ecom Brand: Liza Hausman VP,
Industry Marketing, Houzz.com
- Branding Expert: Libby Langdon,
Designer, Libby Langdon
Interiors
- Manufacture: Kevin Baum,
EVP, e-Commerce, ZUO
- Marketing + Ecom Solutions: Rachel Daunais ,
Ecommerce Acct. Executive, Lunge Marketing
- Ecom Brand: Jason Harris,
Founder The Design
Network,
- B2B Agency and Software Provider Dan
Caro, Senior Director of Product Management, Whereoware
90 Min Event Schedule
·
11:00
-12:25 pm Panel Discussion + 20 Min Q&A
·
12:30
– 2:00pm Champagne Reception, Bites & Coffee ZUO A442
Moderator: Stacey
Tiveron , Founder Ronati.com
Bold, dynamic, and passionate are just
a few of the words used to describe moderator Stacey Tiveron. Stacey has spent
more than two decades serving interior designers, brands and industry groups by
developing and providing online initiatives and solutions to remove
friction and connect buyers and sellers in an ever-changing industry. The
Founder and CEO of Ronati, named for the word "Rona," which means
"my joy," Ronati is focused on building technological solutions to
help the one-of-a-kind industry grow and thrive. Its first product, the
eCommerce Manager, is currently being beta tested by leading vintage and
antique dealers in Los Angeles, New York, and London. Fashioned after social
media manager tools such as HootSuite and Buffer, Ronati’s eCommerce Manager
eliminates the time users spend when entering their listings, one by one, to
multiple marketplaces. Previously, Stacey founded the Trade Only Design Library
(TODL) in 1997, to assist designers in the sourcing of products from a myriad
of manufacturers. Launched online in 2000, Stacey and her team diligently built
TODL into the industry's largest online product research and specification
database exclusively for professional designers. TODL provided more than 55,000
professional designers with access to more than 300,000 products from 1,000
manufacturers ranging from large multinational corporations to small artisanal
brands. TODL also created innovative trend, marketing, and collaborative
content with leading trade shows and industry publications. Stacey steered TODL
in service to the industry from 2000 - 2015, when new owners took the helm
rebranding TODL as Steelyard. After her departure in 2016, Stacey’s new
adventure with Ronati began.
Ecom
Brand: Liza Hausman VP, Industry Marketing, Houzz.com
Liza Hausman
is Vice President of Industry Marketing at Houzz,
an innovative residential remodeling
and design platform and community. Ms. Hausman
has experience spanning advertising, consulting, marketing and social strategy
for Fortune 500 brands to a host of innovative startups. Liza
co-founded her first internet startup in 1998, a home improvement retailer
eventually sold to Walmart. Over the last seven years she's worked with
interior designers, architects, contractors and landscape designers to remodel
and decorate nearly every
inch
of her home in Palo Alto, CA.
Branding
Expert: Libby
Langdon, Designer, Libby Langdon Interiors
Facebook:
libby.langdon | Instagram: libbylangdon |Twitter: libbylangdon
Libby
Langdon is an Interior designer, author, product designer and makeover
television personality, as well as the creative force behind New York
City-based design firm, Libby Interiors, Inc.
She is fast becoming known for her growing collections of branded home
furnishings for Crystorama Lighting, outdoor furniture for North Cape and
indoor/ outdoor rugs for KAS rugs. Libby’s interior designs and home products
have been featured in leading shelter magazines: Architectural Digest,
Traditional Home, House Beautiful, Better Homes and Gardens, Hampton’s Cottages
and Gardens and is a contributing editor to House Beautiful magazine. Langdon
has been a regular makeover design expert on NBC’s TODAY Show, HGTV’s Small
Space - Big Style, The View, The Rachael Ray Show, FOX’s Design Invasion and
NBC’s Open House. She’s written a book, Libby Langdon’s Small Space Solutions,
and travels across the country presenting informative seminars to consumers,
designers, and retailers about all things design. For press inquiries contact LibbyPR@libbylangdon.com
Manufacture:
Kevin Baum,
EVP, eCommerce ZUO
Kevin Baum, newly appointed EVP, e-Commerce for international
brand ZUO, is a 30-year retail veteran who spent the last 10 years as Founder
and President of F & O International, a consulting firm formed to help
major brands geographically reposition merchandise and distressed assets
throughout North America. Prior to that, he spent 2 years at MJC
International, where he served as VP, Operations and
VP, Licensing. Prior to MJC, he spent 18 years in
merchandising and buying positions of increasing responsibility at Gap, Ross
Stores, Esprit de Corp, Fogdog Sports, Target and Macy’s.
Marketing
+ Ecom Solutions: Rachel Daunais –
Ecommerce Acct. Executive, Lunge Marketing
Rachel Daunais
is an E-commerce Account Executive at Lunge Marketing, a full-spectrum
E-commerce managed services company located in Seattle. Rachel has
a rich background in the home furnishings and design industry, having worked as
a Buyer, Category Manager and National Public Relations Manager for a Fortune
50 company, a Director of Sales and Marketing for a furniture manufacturer, and
Business Manager for a Chicago-based Interior Design Firm. She started her own
Public Relations and Marketing Firm at the age of 29 and has written for and
been featured in several industry publications.
Ecom
Brand: Jason Harris,
Founder The Design Network
Furnitureland South: FurniturelandSouth.com
@furniturelandsouth @FurniturelandSouthNC
The Design Network: TDN.tv @thedesignnetwork @TDNTheDesignNetwork
Jason Harris, Founder of The Design Network (TDN), a
digital platform that combines a vibrant community of independent interior
designers and a best-in-class home furnishings e-commerce shop along with
inspirational and informative video content all about home design. The
content, commerce and expert design community combine to create an easier way
for consumers to design and furnish their homes online where they can get
inspired, hire a designer to collaboratively plan their space through TDN
e-Design™️ and then seamlessly purchase the best brand name furnishings at the
lowest prices. TDN is powered by the largest furniture
emporium in the world, Furnitureland South, located in High Point, NC which is
owned by Jason and his brother Jeff Harris.
A graduate of UNC Chapel Hill, Harris lectures to professional
groups and college students across the country on business development,
entrepreneurship and technology application. Jason and his wife Jenny
have 5 kids ages 7 to 19; and he enjoys family time as well as golf, running
and traveling.
B2B Agency
and Software Provider: Dan Caro, Senior
Director of Product Management Whereoware
Senior Director of Product Management, Dan Caro, manages product
development at Whereoware. He is the product manager for Product FastLane™,
Code Perfect™ and Pharos CRM™. He specializes in developing and launching new
products and promoting growth strategies. His team has been recognized as IBM's
Partner and/or Agency of the Year for four consecutive years, as well as honored
with a MarketingSherpa Email Award and an Email Experience Council (EEC) Award.
About Whereoware
Whereoware is an award-winning digital agency developing personalized cloud-based websites, marketing automation campaigns, and mobile sales force applications, and ensuring sales success with digital services, like search engine optimization, data integrations, analytics, and digital advertising. With 18 years of experience in the B2B sales space, Whereoware applies deep, intimate knowledge of our B2B clients' evolving challenges to deliver digital services and products that alleviate their pain points and grow online and offline sales. Find Whereoware at www.whereoware.com.